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Omnichannel Orders

Creating an omnichannel experience for your customer requires more than providing multiple channel options. Learn more about technology and best practices for implementing omnichannel for retail in these blog posts.

Why Omnichannel is Critical for Retailers: Customer Interaction Optimization

Part 3 in a 3 Part Series | Part 1, Part 2 Freestyle Solutions partnered with the e-tailing group to do independent research to understand how mid-market retailers are addressing omnichannel in terms of process and technology. Rather than surmise what the experience would be like, we developed a hands-on mystery shopping research study where

By |2019-11-05T14:50:35-05:00October 24th, 2016|Omnichannel|0 Comments

Why Omnichannel is Critical for Retailers: Information Accessibility

Part 2 in a 3 Part Series | Part 1, Part 3 Freestyle Solutions partnered with the e-tailing group to conduct independent research to understand how mid-market retailers have adopted omnichannel from an execution standpoint in terms of process and technology. Rather than surmise what the experience would be like, the e-tailing group developed a hands-on mystery shopping

By |2019-11-05T14:50:35-05:00October 10th, 2016|Omnichannel|0 Comments

Not Your Father’s Order Management

Order Management has come a long way from the golden age of catalogers.  Back in the 1980’s, pre-Internet, there were two sales channels catalogers needed to worry about: the phone and mail-in orders.  Today, order management systems (OMS) need to work with every retail channel, or omnichannel, in order to be the central repository for

By |2019-11-05T14:50:36-05:00August 16th, 2016|Omnichannel|0 Comments

Best Practices for Implementing Omnichannel

Omnichannel may be the latest buzzword, but it’s more than just a passing fad.  Omnichannel technology is the infrastructure that enables retailers and online merchants to give today's customer the shop-anywhere, ship-anywhere, pick-up or return anywhere behavior they demand. The previous generation of technology that many of today’s businesses rely on consists of numerous disparate

By |2019-11-05T14:50:36-05:00August 4th, 2016|Omnichannel|0 Comments

Why is Omnichannel so hard?

Today, retail executives struggle with omnichannel demands and expectations. According to a report from Retail Dive, only "21 percent of retail executives are more confident now than a year ago about their company’s ability to deliver omnichannel services". The challenge of implementing omnichannel capabilities is so hard for many reasons. The shop-anywhere, pick-up anywhere, ship anywhere,

By |2019-11-05T14:50:36-05:00July 25th, 2016|Omnichannel|0 Comments

What Omnichannel Means Today

This post covers the elements and challenges of creating an omnichannel environment for retailers according to Sucharita Mulpuru-Kodali, VP & Principal Analyst at Forrester Research. Sucharita shared her thoughts in our recent webinar, “Beyond the Buzz What Omnichannel Really Means.” What Omnichannel Means Today Omnichannel has meant many things to many people over the years

By |2019-11-05T14:50:36-05:00June 2nd, 2016|Omnichannel|0 Comments