Recent Articles

How to Increase Sales with Amazon and eBay
How to Increase Sales with Amazon and eBay
It’s no surprise that a retailer can increase sales with Amazon and eBay. There is proven measurable research that confirms revenue is gained in sales, customer acquisition, brand recognition and more. “Sellers report an average 50 percent increase in sales when they join Amazon Marketplace,” according to Vice President of fulfillment by Amazon, Tom Taylor. Increasing sales with Amazon and eBay will help promote your brand by giving your customers new outlets to find you. If they are not visiting a marketplace specifically searching for your product or your store, they may stumble upon one of your products on Amazon or eBay. This gives you an opportunity to...
A Breakdown of Amazon's New Manage Inventory Page
A Breakdown of Amazon's New Manage Inventory Page
One aspect of maintaining a healthy seller relationship with Amazon is having enough inventory on hand to cover customer demand. Through Seller Central, you can get “near-real time data” for each product in your inventory on the Manage FBA Inventory Page. As Amazon explains on Winning with FBA, “You can see your Fulfillable and Unfulfillable units, any units that have been put on Reserve for pending sales or other fulfillment center activities, and the Inbound amount, we are expecting from any of your shipments yet to be received.” The eCommerce giant has been beta testing a new ‘Manage Inventory’ page. With Amazon's...
Managing Multichannel Sales
Managing Multichannel Sales
Do you take advantage of the many sales channels available to expand your reach and grow your business as fast as possible? Even the smallest retailer can reach a market of millions when selling online. If you do, are you managing multichannel sales in the most efficient manner? Multichannel inventory management can help you grow your business by providing seamless third-party integrations through Magento, Amazon, Bigcommerce and more. Managing multichannel sales can be simple, but in order to do so, you want to be sure you have the right tools in place. Even though adding sales channels may help your business prosper, it can...
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Imagine Conference for Magento
Imagine Commerce is the premier Magento and eBay Enterprise commerce conference.  It’s always an informative event and it stayed true to form this year. Over 2,400 commerce experts came together in Las Vegas representing merchants, agencies and technology providers across more than 40 countries to network, exchange ideas and build relationships.   Themes throughout the keynotes centered around shrinking the distance to your customers.   That is, gaining insights into customer behavior through touch points in business processes such as multichannel inventory management. The theme of this year’s event was ‘Unbound Commerce’ – to explore the unlimited possibilities of commerce. "We're past the...
How to Win the Amazon Buy Box
How to Win the Amazon Buy Box
According to Amazon, the decisions you make for each step of selling on Amazon impact your performance standing, and your performance standing impacts your Amazon Buy Box eligibility.  Here are ways to improve your chances of winning the Amazon Buy box. 1) Achieve Featured Merchant Status Only sellers with a Featured Merchant status are given Buy Box Eligible Status in their category. Featured Merchants must have at least 3-6 months of selling history and/or order history (varies by category). This is based on several factors, most notably the order defect rate. Refund claims and poor feedback factor in. Other factors include how...