Why Omnichannel is Critical for Retailers of All Sizes
A Survey on the State of Omnichannel Adoption from the e-tailing group
The e-tailing group developed a hands-on research study where visits to retailers would assess their omnichannel capabilities and available technologies. This report offers both quantitative and qualitative data for assessing both process and technology implementations in stores.
Here are a few results from the study.
- 32% of retailers enabled in store pick up
- 76% of the retailers can access inventory across the enterprise
- 44% of retailers had an in store product locator
Download this report to see all results and learn how retailers can implement omnichannel functionality without an endless IT budget.